Exceptional people on a big mission

PURPOSE OF THIS ROLE

As a Digital Marketing Specialist, you will be central to the creation and execution of the digital marketing strategy. This a newly created role and a unique opportunity to take your career as far as your talents and drive allow. Your key focus will be to develop and drive brand awareness across the various digital platforms and continuously strive to improve engagement and acquisition. You will utilise analytics and insights to understand the target audience and determine behaviour in order to attract quality leads. You will manage all aspects of SEO, paid search, social media, content marketing, and report on the results of your campaigns.

ABOUT YOU

You will be an experienced digital marketer. Key to your success will be your strategic thinking, your continuous focus on learning and professional development, and your desire to be hands on, and a natural leader. Reporting and analytics is an important part of this role, therefore you will need to be confident with the major tools including Google Analytics and Facebook Insights as well as the standard SEM reporting tools. You may already have had success in your career and looking to do this again or you’re striving to achieve this! Either way you’re looking for a challenge and the rewards that come with achieving this. We will provide you with all the tools and support to be successful.

THE POSITION

The successful candidate, depending on experience and commitment to learning, will either contribute to or take full ownership of initiatives in these areas.

1. Develop & implement a comprehensive digital marketing & social media strategy
2. Develop, implement & measure lead generation, engagement & conversion strategy
3. Manage social media marketing campaigns & day-to-day activities
4. Optimise SEO, content creation, & design
5. Optimise PPC (e.g. Adwords & Facebook)
6. Create and optimise landing pages
7. Optimise database and email marketing
8. Manage online reputation
9. Optimise remarketing and retargeting campaigns
10. Conduct online advocacy and open a stream for cross-promotions
11. Develop and expand community and/or influencer outreach efforts
12. Design, create and manage promotions and digital marketing campaigns
13. Analyse key metrics and tweak strategy as needed
14. Compile reports for management showing results (ROI)
15. Monitor trends in digital marketing, applications, channels, design & strategy
16. Implement ongoing education to remain effective
17. Analyse campaigns and translate anecdotal, quantitative, qualitative data into recommendations and plans
18. Monitor effective benchmarks for measuring the impact of digital campaigns
19. Responsible for keeping abreast of emergent technologies and strategies, and identifying threats and opportunities for improvement

Career progression and other opportunities such as bonuses and shares are available, depending on evidenced commitment and results.

YOUR EXPERIENCE

1. Possess knowledge and experience in the tenets of traditional marketing
2. Demonstrate creativity and documented immersion in digital marketing and social media
3. Proficient in content marketing theory and application
4. Experience sourcing and managing content development and publishing
5. Ability to jump from the creative side of marketing to analytical side, able to demonstrate why your ideas are analytically sound
6. Display in-depth knowledge and understanding of digital marketing channels and how each channel can be deployed in different scenarios
7. Maintains excellent writing and language skills
8. Displays ability to effectively communicate information and ideas in written and video format
9. Exceeds at building and maintaining sales relationships, online and offline
10. Team player with the confidence to take the lead and guide other team members when necessary
11. Has great technical understanding and can pick up new tools quickly
12. Maintains a working knowledge of principles of SEO including keyword research and Google Analytics
13. Highly knowledgeable in the principles of 'Search and Social'
14. Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues

EDUCATION & QUALIFICATIONS

1. Achieved OP 1 – 5, ATAR 92 - 99.95, or IB 35 - 45 achieved in high school
2. Relevant education, training, experience, and results
3. Relevant referees from previous or current work

OTHER THINGS TO KNOW

1. This position is available to start asap so please do not delay in submitting your cover letter, resume, and any supporting information
2. Salary is commensurate with experience, previous results achieved, and feedback from relevant referees

PURPOSE OF THIS ROLE

smile.com.au is experiencing rapid growth as a result of innovation, creative strategies and a mission-focused team. The numbers of dental practices and health funds partnering with smile.com.au is growing rapidly. With over 2000 exceptional dentists 7,500 Practice Team and 11 Health Funds who have partnered with smile.com.au, there's a huge opportunity to contribute immensely to strengthen relationships, deepen partners' engagement & drive collaborative growth & marketing initiatives which bring great value to our partners, to smile.com.au, and ultimately assist more people with access to quality dental.

ABOUT YOU

You're an emotionally mature, intelligent, driven, trustworthy and organised person fascinated by business and contributing immensely to a mission that improves the lives of Aussies.

The key to your success will be your naturally warm yet influential style of communicating. It will also be your creativity and your highly developed empathy coupled with a solid understanding of commercial realities, with the ability to know when to move between both as required.

You may already have had success in your career and looking to do this again or you're striving to achieve this! Either way you're looking for a challenge and the rewards that come with achieving this. We will provide you with the tools and support to be successful.

THE POSITION

The successful candidate, depending on experience and willingness to learn, will either contribute to or take full ownership of initiatives in these areas.

1. Partner/stakeholder relationship marketing, communications & management
2. Ideating and developing marketing strategies for deeper engagement & growth
3. Crafting strategic partner marketing and communications for various platforms such as EDMs, social media & blogs
4. Implementing & project managing growth initiatives
5. Potentially contributing to other areas in our fast-growing organisation such as member growth and engagement, user experience, internal team engagement, training etc.

Career progression and other opportunities such as bonuses and shares are available, depending on evidenced commitment and results.

YOUR EXPERIENCE

You’re an emotionally mature, intelligent, driven, trustworthy, organised and proactive person fascinated by business and contributing immensely to a mission that improves the lives of Aussies.

You will possess the following qualities and experience:

1. Be a high performer at heart and have a demonstrated commitment to your own excellence and professional development
2. Have an already existing strength in, and experience in, relationship management or account management
3. Have the emotional maturity to, and be unafraid to tackle difficult discussions with stakeholders that can arise
4. Be warm, encouraging and persuasive
5. Have a creative flair for independently finding out of the box solutions and developing strategies to deepen engagement and problem solve
6. Be passionate about framing the perfect written communications to meet strategic goals and achieve results
7. Be skilled in directing the creation of strategic visual communications and other communications on various platforms
8. Understand commercial realities, budgets & timeframes
9. An entrepreneurial mindset and a fascination for business, being flexible to support a fast-growing organisation with a 'can do' or 'can learn' attitude
10. Be self-motivated, can work independently and enjoys being highly organised.
11. Have experience in and enjoys managing all details of projects
12. Be well-spoken, well written, well presented
13. Be comfortable with technology and contributing to process improvement
14. Reliable, trustworthy and ethical in all dealings

Career progression and other opportunities such as bonuses and shares are available, depending on evidenced commitment and results.

EDUCATION & QUALIFICATIONS

The Team at Smile are all very high performers with a commitment to their own excellence and professional development. It is important to be able to evidence your own historical and current commitment to excellence. This may be through OP or ATAR or IB in school, university results from a relevant degree, plus awards, scholarships, results and activities in any sphere of life.

OTHER THINGS TO KNOW

1. This position is available to start asap so please do not delay in submitting your cover letter, resume, and any supporting information
2. Salary is commensurate with experience, previous results achieved, and feedback from relevant referees

PURPOSE OF THIS ROLE

As a Social Media Specialist, you will be central to the creation and execution of the social media strategy. This a newly created role and a unique opportunity to take your career as far as your talents and drive allow. Your key focus will be to develop and drive brand awareness across the various social platforms and continuously strive to improve engagement and acquisition. You will utilise analytics and insights to understand the target audience and determine behaviour in order to attract quality leads. You will manage all aspects of social media, social pay-per-click, content marketing, and report on the results of your campaigns.

ABOUT YOU

You will be an experienced social media marketer. Key to your success will be your strategic thinking, your continuous focus on learning and professional development, and your desire to be hands on, and a natural leader. Reporting and analytics is an important part of this role, therefore you will need to be confident with the major tools including Google Analytics and Facebook Insights as well as the standard SEM reporting tools. You may already have had success in your career and looking to do this again or you’re striving to achieve this! Either way you’re looking for a challenge and the rewards that come with achieving this. We will provide you with all the tools and support to be successful.

THE POSITION

The successful candidate, depending on experience and commitment to learning, will either contribute to or take full ownership of initiatives in these areas.

1. Develop and implement a comprehensive social media strategy
2. Develop, implement & measure lead generation, engagement & conversion strategy
3. Define the most important social media KPIs, monitor effective benchmarks, measure the success of every social media campaign, and tweak strategy accordingly
4. Developing social media content plans and syndication schedules across multiple means that are consistent with the company’s brand identity and appeal to target audiences
5. Creating consistent, meaningful content on relevant social media platforms, including writing and editing social media posts, improving engagement, and promoting social media campaigns.
6. Analyse campaigns and translate anecdotal, quantitative, qualitative data into recommendations and plans
7. Design, create and manage promotions and social marketing campaigns
8. Create and optimise landing pages
9. Optimise remarketing and retargeting campaigns
10. Develop and expand community and/or influencer outreach efforts plus manage day-to-day activities of social media marketing campaigns
11. Communicating with social media followers, including responding to queries in a timely manner
12. Collaborate with other teams such as marketing, communications, public relations, and product design teams
13. Conduct online advocacy and open a stream for cross-promotions
14. Developing and managing social influencer programs and attending social influencer events
15. Keep abreast of emergent technologies and social media strategies, and identifying threats and opportunities for improvement

Career progression and other opportunities such as bonuses and shares are available, depending on evidenced commitment and results.

YOUR EXPERIENCE

1. Possess knowledge and experience in the tenets of traditional marketing
2. Demonstrate creativity and documented immersion in digital marketing and social media
3. Proficient in content marketing theory and application
4. Experience sourcing and managing content development and publishing
5. Ability to jump from the creative side of marketing to analytical side, able to demonstrate why your ideas are analytically sound
6. Display in-depth knowledge and understanding of digital and social marketing channels and how each channel can be deployed in different scenarios
7. Display the ability to effectively communicate information and ideas in written and video format
8. Exceed at building and maintaining sales relationships, online and offline
9. Team player with the confidence to take the lead and guide other team members when necessary
10. Have great technical understanding and can pick up new tools quickly
11. Have a working knowledge of search and social media principles and analytical tools such as Google Analytics and Facebook Insights
12. Possess great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues

EDUCATION & QUALIFICATIONS

1. Achieved OP 1 – 5, ATAR 92 - 99.95, or IB 34 - 45 achieved in high school
2. Relevant education, training, experience, and results
3. Relevant referees from previous or current work

OTHER THINGS TO KNOW

1. This position is available to start asap so please do not delay in submitting your cover letter, resume, and any supporting information
2. Salary is commensurate with experience, previous results achieved, and feedback from relevant referees

PURPOSE OF THIS ROLE

You will support the team with growth initiatives relating to marketing, communication, advertising, and public relations. Depending on your commitment and performance, you may also be responsible for undertaking research, analysis, ideation, reporting, and strategy. You may also be given and supported to undertake your own initiatives.

ABOUT YOU

You're an intelligent, driven, trustworthy, organised and proactive team member fascinated with business, committed to excellence and contributing immensely to a mission that improves the lives of Aussies. You would also be motivated to learn and add value quickly to the team plus be available for at least 3 to 5 days a week (Mon-Fri / 24 - 40 hrs a week) now, and during the semester (if studying).

THE POSITION

Based on your skills, commitment, and performance, the role can evolve to provide deeper experiences in the many aspects of growing a successful organisation.

1. Develop an in-depth working knowledge of products, services and processes
2. Provide exceptional service to existing and potential stakeholders
3. Enhance growth, marketing, communications, advertising and public relations
4. Work to KPIs and manage and update the CRM
5. Conduct research and analysis plus develop strategies and recommendations
6. Provide input into business direction, culture and corporate learning
7. Search, identify and suggest opportunities for business improvement

YOUR EXPERIENCE

1. Experience in problem-solving and finding solutions independently
2. Experience in customer service and sales
3. Experience building strong working relationships
4. Experience which evidences leadership and commitment to excellence

EDUCATION & QUALIFICATIONS

Predicted or achieved OP 1 – 4, or ATAR 94 - 99.95, or IB 36 - 45 in high school

ESSENTIAL SKILL SET

1. Fast learner
2. Excellent command of the English language
3. Well spoken, well written and well presented
4. Competent with Microsoft Office
5. Persuasive, encouraging and motivating
6. Welcomes mentoring and feedback plus improves accordingly
7. Attention to detail even in high-pressure situations
8. Be an active team player but also able to work independently
9. Self-motivated and work with minimum supervision
10. Enjoys being highly organised
11. Reliable and ethical
12. Impeccable time management
13. Excellent multi-tasking and organisational skills

OTHER THINGS TO KNOW

1. Your cover letter must include your OP or ATAR or IB achieved at school and your availability
2. This position is available to start asap so please do not delay in submitting your cover letter, resume, and any supporting information